Tuesday, May 23, 2006

Opportunities in interactive advertising

According to a BusinessWeek article, interactive ad agencies are having trouble filling their many openings. Business is up, and the agencies are ready to grow, but the candidates aren't there. Apply a little microeconomics, and you get rising salaries and lowering demands for a perfect match.

Online Ad Jobs Go Begging
Candidates can get tech advertising jobs with backgrounds in technology or advertising -- and sometimes without either.

Technology or advertising. It wasn't long ago that every opening specified a purple squirrel, and the operative conjunction was and.


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